How I’M SAFE works

Start with
your people.

Get the free app. Invite family or friends into a private group. Then choose when to share your location or a trip.

No Tag or Personal Alarm needed.

Three fictional clay friends meeting beside a bench, one holding a phone

01 / Get connected

Three steps.
One private Bubble.

A Bubble is an invite-only group inside the app. Each person uses I’M SAFE on their own phone.

2

Invite your people

Create a Bubble, give it a name and send an invitation. Your people choose whether to join.

Family, friends, housemates or a trip.
3

Choose when to share

Review permissions, then turn sharing on for the Bubble you choose.

Phone permission alone does not turn sharing on.

Phone permission alone does not share your location with a Bubble. You choose the Bubble, and you choose when to share.

4

Start a Journey when it helps

Choose a Bubble, set a destination or duration and start. The invited people can follow your progress until you end it.

A Journey is not monitoring and does not promise arrival.
5

Set a Zone for a familiar place

Save a place such as home or work, and chosen Bubble members get an update when you arrive or leave.

Updates depend on sharing, location data and notification settings.

03 / Head out, stay connected

Heading out?
Share the trip.

Let your people follow along without messaging every turn.

A handmade clay traveller waiting on a city train platform with a shoulder bag and a phone
01

Choose a Bubble

Open Journey and choose the people who should follow the trip.

02

Set up the trip

Choose a destination or duration, then start your Journey.

03

Arrive and finish

End the Journey when you’re done. Review completed trips later with Plus Travel Insights.

Visit the same places often?

Save home or work as a Zone for arrival and departure updates. No need to start a Journey each time. See how Zones work

04 / Understand SOS beforehand

Set up SOS.
Know what happens next.

SOS alerts your selected Bubbles, not emergency services or a monitored response centre.

  1. Review recipients.Choose your SOS Bubbles in Settings. Agree a plan with them.
  2. Check your phone.Check battery, connection and permissions. Enable optional recording separately if you want it.
  3. Send and check.You have 5 seconds to cancel. An active SOS shares your live location. Check its status; delivery doesn’t guarantee a response.
  4. Know how to end it.End an active SOS with a Bubble member’s 4-digit code. Read the in-app steps beforehand.

Immediate danger? Contact local emergency services directly. No app or device can guarantee help will arrive.

Current build 101 SOS screen with selected Bubbles and clear cancellation and ending instructions

If you practise SOS, agree it with your recipients first.

05 / Choose a physical device

A button for your phone.
Or an alarm on its own.

They do different jobs. Neither is required to use the free app.

I’M SAFE Tag Pro Bluetooth SOS Tag

App + SOS Tag

A button that works
through your phone.

Carry it on your keys or bag. Its button works through the app on a nearby paired phone.

  1. Pair the Tag in the app.
  2. Enable Bluetooth and required permissions.
  3. Learn its button actions. Agree any SOS test first.
What it can help you do
  • Trigger SOS through the I’M SAFE app.
  • Ring a nearby Tag or connected phone, and get separation alerts, where supported and enabled.
  • See where the Tag was last connected.

Needs a compatible, charged, paired phone with Bluetooth and required permissions. Not a GPS tracker. It does not contact emergency services.

Explore SOS Tags
I’M SAFE Alarm Metal standalone personal alarm

Personal Alarm

A loud sound.
No phone needed.

Pull the pin to sound the siren and draw attention nearby. Follow your model’s instructions to stop it and check its power.

  • Works without the app
  • Does not need a phone or Bluetooth
  • Makes a loud local siren

It does not send a remote SOS alert. It cannot share your location or contact emergency services.

Explore Personal Alarms

The simple comparison

Choose the job you need done.

App

Private groups, location sharing, Journeys, Zones and SOS from your phone.

Free. No device purchase.Download the app

App + SOS Tag

The app experience, plus a physical button and supported nearby-finder features.

Phone + Bluetooth required.See SOS Tags

Personal Alarm

A siren to draw attention nearby, without relying on a phone or app.

No remote alerts.See Personal Alarms

Want both device types? Explore Safety Kits Compare all devices

FAQs

Ready before
you need it.

A few practical checks make the choices clearer.

Read the free safety guide
Will sharing work if I close the app?

Continuous location updates require the relevant background access and phone settings. Connectivity, battery-saving settings and permissions can interrupt them. Use the app’s readiness guidance and check update timestamps.

Can a Tag work far away from my phone?

No. The Tag’s app-connected functions need a compatible nearby paired phone and Bluetooth. A last-connected location is historical information, not live GPS tracking of the Tag.

Will a Personal Alarm notify my Bubble?

No. A standalone Personal Alarm makes a sound nearby. It does not connect to your Bubble or send an SOS alert through the app.

Do all phones have exactly the same features?

The app is available on iPhone and Android, but some features and controls differ. Check in-app availability and your device’s compatibility before buying an accessory or plan.

What should I check before trying SOS?

Review the recipient Bubbles, permissions, connection and battery. Tell your recipients before a practice alert, and learn how to cancel the countdown and end an active SOS. A test does not guarantee future delivery.

Start with your people

A little closer.
On your terms.

Get the free app, invite someone you trust, and choose when to share.

Download the free app

Available on iPhone and Android.

Walk through the setup
A clay character with a phone, seated beside a backpack
A little preparation goes a long way. Set up your contacts and check your device before heading out.